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For executives, founders & brands

Online Reputation Management

Make your next impression the right one.

Damaging content shouldn’t define your name or your business. We help you address harmful articles, search results and online exposure, with a confidential plan built around what matters to you.

Book a confidential call

Meet Frankie Lee, Founder · How we help with damaging content

Trusted by the people and brands you know

Danone Hismile The Oodie Roc Nation Sweat

★★★★★ Read our client reviews →

  • A clear plan for your name and company
  • Removal expertise for difficult cases
  • Verified outcomes and ongoing protection
Book a confidential call Talk to us about your case →

Free initial assessment · No obligation · Confidential

Since 2017protecting names and brands

16M+links removed across our agency

Confidentialfrom your first conversation

What clients say

Kayla Itsines

Kayla Itsines

Founder, Sweat.com · Brand Protection

★★★★★

"Frankie & his team at Content Removal relentlessly protected our brand in the 7 years leading up to our first exit."

Alex Hormozi

Alex Hormozi

Acquisition.com · Brand Protection

★★★★★

"These fake accounts not only diluted my brand presence but also risked misleading my vast follower base with counterfeit information... Content Removal removed these accounts in days."

William Brown

William Brown

BuildGrowAndExit.com · Brand Protection

★★★★★

"I spent a lot of money on some complex problems we were trying to solve, and nobody could fix them. We'd almost given up."

Read all client reviews →

Protect what you’ve built

Your name opens doors.
Let’s keep it that way.

Online reputation management is the work of assessing, improving and monitoring how a person or business appears online. It connects the underlying content with what people see in search results, on social platforms and in AI-generated answers.

ContentRemoval.com is a removal-led reputation management company. Our online reputation management services focus on the damaging material affecting your name or brand, the evidence behind it and the work needed to address it. For executives, founders and companies, that can mean protecting a transaction, restoring confidence or resolving an issue that keeps resurfacing.

Whether you need urgent online reputation repair or ongoing protection, start with the links and the business impact. We assess the situation and recommend a defined scope before work begins.

Get a plan for your situation →
Illustration of how content appears in search results

Search is often the first introduction.
Make sure the full picture is represented.

  • Before an investor or partner searches
  • When damaging coverage resurfaces
  • When your company and personal name overlap

One assessment of the whole problem

An article, a Google result and a social post can be parts of the same issue. Your plan should connect them.

Illustration of harmful content being assessed and removed

One coordinated scope.
Clear priorities for the content affecting you.

Damaging articles and websites
A negative article, attack site or outdated allegation can shape an investor’s or customer’s first impression. We assess the content, supporting evidence and removal or correction opportunities. News article removal →
Google search results
Search-result removal and source removal solve different problems. We assess the URLs people discover when searching your name or company and coordinate the appropriate work. Google removal services →
Social posts and impersonation
False profiles and harmful posts can turn a local issue into a wider reputation problem. We connect the affected accounts, posts and websites in one assessment. Brand protection →
Ongoing reputation protection
After an urgent cleanup, agreed monitoring helps identify new exposure and recurring content. Defined removal projects and ongoing protection can form part of the same plan. Explore Protection Plans →

Already tried another company? Bring the previous responses. We’ll assess the case on its own merits.

Discuss your reputation

Protect the name behind the business

Personal and corporate reputations often overlap. We consider both when they affect the same decision.

Executives and public figures

Board appointments, leadership changes and professional scrutiny can bring old or misleading content back into view. Executive reputation management connects your personal search results with the organisations you represent.

Executive reputation support →

Founders and entrepreneurs

Investors and partners research the founder as well as the company. Address damaging articles, impersonation and connected exposure before a raise, acquisition or major launch.

Reputation support for founders →

Companies and brands

Business reputation management can involve false allegations, fraudulent storefronts and harmful search results. We prioritise the content affecting customer trust and commercial relationships.

Corporate reputation management →

Real problems. Documented work.

These published cases show the difference between changing a search result and addressing the content behind it.

Brinkley Davies
Defamation Removal

Brinkley Davies: a coordinated defamation campaign

Lifestyle influencer and pro surfer Brinkley Davies was attacked by a former associate with defamatory content across blogs, websites and social platforms, over 60 links crowding her first pages of Google, unresolved for three years.

50+ linksremoved from Google in 7 days

The published case also records 45 pages and websites taken down at source. Google removals and source takedowns are reported separately.

Read the full case study →
The Hembrow sisters, founders of Saski Collection
Brand Protection

Saski Collection: counterfeit sites and impersonation

International activewear brand Saski Collection faced widespread counterfeit operations: fake storefronts, stolen imagery, fraudulent ads and impersonated social accounts diverting revenue and generating customer complaints for orders the brand never took.

Full networkof counterfeit sites removed

The work connected fraudulent storefronts, stolen imagery, fake ads and impersonated accounts, addressing the network behind the customer complaints.

Read the full case study →

These are individual client outcomes. Your assessment establishes the scope and expected milestones for your own case.

Know what has actually changed

A reputation management agency should explain the outcome, not simply tell you that work is underway.

Source removal
The targeted page, post or account is taken down where it is hosted. We verify the source URL rather than relying on a search result disappearing.
Search-result removal
A result is removed from the relevant search engine or covered searches. The original page may still exist, so we record this separately from a source takedown.
Correction
Inaccurate information is changed at the publisher or source. The page may remain available with the corrected content.
Search visibility
Accurate, relevant information becomes easier to find. Suppression concerns rankings; it does not mean the underlying material has been deleted.

Your plan can combine these approaches. A previous reporting refusal is useful background for our assessment, not a substitute for reviewing the case.

Discuss the content affecting you →

A defined engagement, from the start

Illustrative AI answer about a professional, not an actual client result

Illustrative answer only. Actual responses vary by system and prompt.

Beyond the search results

Your reputation in the AI era.

Reputation now includes what someone reads in an AI answer about your business or leadership. An inaccurate summary may draw on an outdated article, confuse two people or repeat a claim without useful context.

Our AI reputation service assesses the answer alongside any identifiable source material and the accurate evidence about you. Addressing the source, correcting public information and checking subsequent answers are distinct pieces of work. A source change does not automatically update every AI system.

Bring the answer, the platform and the date to your assessment. We can consider it alongside your Google results and the content causing the wider reputation issue.

Frankie Lee

Founded by Frankie Lee
ContentRemoval.com has worked on damaging online content since 2017. Meet the founder and explore the client cases above before discussing your situation.

Before we speak

Your questions, answered.

Understand the engagement. Then let’s talk about your situation.

Have a different question? Contact us →
What does an online reputation management company do?
A reputation management company assesses how a person or business appears online and coordinates work to address harmful or inaccurate exposure. Our removal-led service connects damaging content, search results and agreed ongoing protection in one defined plan.
Who is this reputation management service for?
Executives, founders, public figures and companies facing damaging content or inaccurate exposure. We consider personal and company searches together when they affect the same relationships or commercial decisions.
Can you remove negative content rather than bury it?
We start by assessing the content itself and the strongest available removal or correction approach. Your scope distinguishes source removal, search-result removal and any visibility work. Send the URLs for an individual assessment.
Can you assess content another company could not remove?
Yes. Send the affected URLs, supporting evidence and any previous replies. We review the situation individually, including approaches beyond the initial report, before recommending the next step.
How much do reputation management services cost?
Cost depends on the content, number of URLs, publishers, countries and ongoing protection required. After assessment, you receive a written scope and quote with the applicable payment terms. Our pricing page explains project work and ongoing plans.
How long does online reputation repair take?
The timeline depends on the work involved. Source removals, publisher corrections and changes in search visibility have different milestones. We assess urgency, dependencies and your deadline before setting expectations, and report each workstream separately.
Can we discuss a sensitive issue confidentially?
Yes. Start with a confidential assessment and tell us about any legal, commercial or personal sensitivities. We can discuss evidence handling, authorised contacts and confidentiality requirements before the engagement begins.
How do you measure progress?
We track agreed targets and distinguish source changes, search-result changes and monitoring observations. Reporting identifies what changed, when it was checked and what remains in progress. Relevant searches and locations are considered when evaluating search visibility.
Do you help with inaccurate AI answers?
Yes. We assess the answer, any identifiable source material and accurate supporting information as part of our AI reputation service. We distinguish source corrections from subsequent AI-answer changes because systems update differently.
Do you work with clients in the US, UK and Australia?
We assess reputation issues for clients across these markets, including content hosted elsewhere. The location of the client, publisher and search audience can affect the approach, so bring those details to your consultation.
What should I bring to the first call?
Bring the links or screenshots, the name or company affected, any previous responses and the deadline or business concern. You do not need to diagnose the removal route. Book a confidential assessment and we will review the next steps.

Your next step

Let’s put a plan behind your reputation.

Bring the links, the concern and your deadline. We’ll assess the situation and explain the next steps.

Prefer to send the details first? Contact us →

Your reputation deserves a clear plan.

Tell us what is affecting your name or business. We’ll review the content, explain the scope and help you take the next step.

Book Your Assessment
Free · Confidential · 15 minutes