Case study · Online Education

An online education business, a stack of hostile videos, and 35 links cleared

An online education business and its founder were the subject of a stack of hostile content: videos and their re-uploads, podcast episodes, a dedicated attack site, invented "net worth" pages and a Q&A thread, all ranking for the founder's name.

35links removed at source or de-indexed worldwide
~3 weeksfor most removals after the main filing round
Hostile videos and attack pages removed from a founder's search results
35
links removed at source or de-indexed worldwide
At a glance
ContentHostile YouTube videos and re-uploads, podcast episode pages, a multi-page attack site, "net worth" and gossip pages, a Q&A thread and a spam domain targeting the founder's name
Removed35 links removed at source or de-indexed from Google worldwide
TimelineMost removals within about three weeks of the main filing round
Not countedA handful of videos that later reappeared in some countries are back in progress and are not included in the total
RelationshipOngoing engagement, scoped and billed per link
1
Chapter 01

The situation

Education businesses are searched hard before anyone buys, and this one's founder's name returned a wall of hostile material. Several YouTube channels had published call-out videos, then cut and re-uploaded them. A podcast had turned the same claims into episodes. A separate website ran more than ten pages about the founder, and low-quality "net worth" and gossip sites repeated it all.

Each piece fed the next. The videos supplied the claims, the podcast repeated them, and the gossip pages turned them into search results.

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Chapter 02

What we did

We mapped the whole footprint first, then scoped each link individually and agreed which were worth pursuing. Video, audio and web content were worked in parallel, and every link was verified at source before it was counted.

The client saw every link's status in a live portal, including the ones that did not move.

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Chapter 03

The outcome

35 links were removed at source or de-indexed from Google worldwide, most of them within about three weeks of the main filing round. They included the attack site, podcast episode pages, the Q&A thread, the gossip pages and the spam domain, as well as a large share of the videos.

A handful of videos later reappeared in some countries. They are back in progress and are not counted in the total. We would rather report a smaller number that holds.

✓
Chapter 04

What this shows founders and educators

An exposé video is rarely just one video. The clips, re-uploads, podcasts and pages built on it matter as much as the original. If a video about you is spreading, read our <a href="/remove-youtube-expose-video">exposé video removal</a> page or book the free Exposure Scan.

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