Negative content about you? We remove it.

What is negative content removal?

Negative content removal is the professional work of taking damaging material about a person or a business off the internet, or out of the search results where people find it. It covers articles, posts, reviews, videos, images and the pages that copy them.

There are two outcomes, and they are not the same. Source removal means the page itself is gone, for everyone, everywhere. Search removal means the page stops appearing in Google or Bing for your name, while it may still exist for anyone holding the exact link. For most clients the search result is what costs them deals, hires and customers, so both outcomes matter. Your assessment tells you which one applies to each link before anything starts.

Removal or suppression: which do you need?

Suppression pushes negative results down by building positive pages above them. It can help, but the content is still there, it can climb back, and it does nothing about the page itself. Removal deals with the content directly.

We lead with removal because it is the outcome that lasts. Where a link genuinely cannot come down, we tell you so in writing, and the remaining work becomes part of a wider reputation management plan, including press placements that strengthen what ranks for your name.

What does negative content cost you?

Investors, acquirers, senior hires, customers and journalists all search your name before they commit. One hostile article or a 'scam' thread on page one is often enough to slow a raise, kill a partnership or send a buyer to a competitor, and you rarely hear why.

It also spreads. A single complaint gets copied by scraper sites, quoted in forum threads and summarised by AI assistants. The longer it sits, the more places it lives. Handling it early is cheaper and faster than handling it after it has multiplied.

How a negative content case runs

It starts with a free, confidential Exposure Scan. A senior specialist reviews every link you send, maps the copies you have not found, and tells you honestly what can come down, what cannot, and what it will cost. Nothing is filed without your approval.

Once you go ahead, each link is worked and verified at the source and in search before it counts as removed. You see the status of every link as it moves. Afterwards, monitoring catches reposts and new content early, while it is one link rather than twenty.

Who we work with

Most negative content cases come from founders, executives, coaches and course creators and the companies they run. Common starting points are news articles, Reddit threads, fake reviews, exposé videos and defamatory posts. See our case studies for documented results.