Private client reputation services, invisible by design
For principals and families whose privacy is worth more than publicity, our private client reputation services work the way your other advisors do: one senior specialist, an NDA before your name is spoken, and results that never announce themselves.
What we remove
- A named senior specialist, not a rotating team
- NDA executed before any details are shared
- Coverage for principals, spouses and children
- 24-48 hour response on active matters
- Liaison with family offices, counsel and security
- Reporting your advisors can act on directly
How it works
What clients say

Kayla Itsines
Founder, Sweat.com · Brand Protection
"Frankie & his team at Content Removal relentlessly protected our brand in the 7 years leading up to our first exit."

Alex Hormozi
Acquisition.com · Brand Protection
"These fake accounts not only diluted my brand presence but also risked misleading my vast follower base with counterfeit information... Content Removal removed these accounts in days."

William Brown
BuildGrowAndExit.com · Brand Protection
"I spent a lot of money on some complex problems we were trying to solve, and nobody could fix them — we'd almost given up."
Discretion as architecture, not a promise
Every firm in this industry claims discretion. We build it into the structure of the engagement. Your matter is handled by one named senior specialist — the person you meet on the first call is the person who runs the work — with information shared inside our firm strictly on a need-to-know basis. An NDA is executed before substantive details are discussed, engagement papers can sit with your counsel or family office rather than the principal, and communications run through whatever channel your household prefers. We never disclose client relationships, reference clients in marketing, or seek credit for outcomes.
The work itself is equally quiet. Removal-first protection means problems disappear rather than being shouted over: no press releases, no content campaigns in your name, no visible activity that signals a firm has been engaged. Done properly, the only evidence anything happened is a search page that finally looks the way it should.
Coverage that matches how exposure actually works
A principal's exposure is a family's exposure. Property records, a spouse's board memberships, children's schools and social accounts, household staff, aircraft and vessel registrations — adversaries, journalists and opportunists work across all of it, so we do too. Private client engagements cover the family as a unit: exposure audits for each member, removal of sensitive personal information from data brokers and aggregators, takedowns of hostile or intrusive content, de-indexing where source removal is refused, and continuous monitoring so new exposure is caught within hours rather than discovered by a friend.
Matters we handle for private clients range from the quiet and chronic — a decades-old story that resurfaces every time it is least convenient — to the acute: extortion attempts, leaked material, doxxing, impersonation of family members, and sudden hostile press interest. On active matters you hear from your specialist within 24-48 hours, and usually much faster.
We are also honest about scope. We are not a law firm, not a PR agency and not a security detail — we are removal specialists who work alongside all three. When a matter needs litigation, media handling or physical protection, we say so early and coordinate with the right firm rather than stretching to bill for work others do better. Families keep us for years precisely because we stay in our lane and are excellent in it.
How engagements begin
Most private client relationships start through an advisor — a family office director, attorney or security consultant who needs a capability their existing bench does not have. We work comfortably in that structure: reporting to the advisor, briefing the principal only when wanted, and coordinating with counsel and physical security so nothing is duplicated and nothing falls between firms.
The first step is a confidential Exposure Scan: a senior specialist maps everything findable about the principal and family, scores it by risk, and walks you — or your advisor — through what should come down, what should be suppressed, and what is genuinely not worth touching. It is a paid, scoped piece of work with no obligation beyond it, and it is the fastest way for a family or its advisors to know whether we should be working together — and what it would cost to stay protected. Book the confidential call; the NDA comes first, before any names are exchanged.
Frequently asked questions
Can our family office or counsel run the engagement on our behalf? +
What does a private client engagement cost? +
Can you make a public family invisible online? +
Start with a free, confidential Exposure Scan
We'll scan your digital footprint, show you exactly what's exposed, and recommend the fastest path to remove it — or tell you honestly if you don't need us.
Book Your Assessment